Metamorphic Web Design

Brief

McGregor Motorsport builds custom Lotus Seven sports cars for the enthusiast market. They're closely involved with the classic car community.

McGregor had an existing site with outdated information, and wanted to shift to a content-managed site they could manage for themselves. In addition, they had a selection of parts and tools they wanted to sell online to hobbyists.

Infrastructure

Drupal, and integrated Ubercart e-commerce package.

Structure

Forum, gallery, store, description page

Graphical links on the front page lead to points of particular interest

Visual Design

The quality and finish of McGregor's cars speak for themselves, so the site makes extensive use of photography.

"Hopefully one day my car will be good enough to have its photo included up here!" - site visitor